How to Increase Customer Spending

How to Increase Customer Spending

The pharmaceutical industry is facing major changes with the introduction of automated technologies, online pharmacies and stiff competition from supermarkets. Pharmacies are in a unique position, being a healthcare provider in a retail industry which is becoming increasingly competitive, both within the pharmacy sector and external providers.

Robotic Dispensing: Way of the Future

Robotic Dispensing: Way of the Future

The pharmacy industry is more competitive than ever, experiencing significant technological advancements, major reforms and regulators. To combat this, pharmacies have started focusing on customer experience, and bringing the pharmacists out onto the floor. To do this, robotic dispensing technology has seen heavy adoption.

Sustainability in Pharmacies

Sustainability in Pharmacies

Consumers are becoming increasingly aware of the environmental issues we are facing and the impact their purchases have. Research has shown that consumers are more likely to buy the environmentally friendly option, with 1 third of consumers preferring sustainable brands. This research shows that being environmentally sustainable is no longer Read more…

Mothers: Pharmacy's Best Customers?

Mothers: Pharmacy’s Best Customers?

Marketing to Mums, an Australian organisation, recently undertook a study which indicated that the number one thing keeping them awake at night is the health and wellbeing of their children. If this is something that pharmacies can help with, then they will gain the loyalty of this segment.